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Social Media Examiner

Facebook Ads: A Facebook Advertising Guide for Marketers
Facebook Ads: A Facebook Advertising Guide for Marketers
[Last Updated June 27, 2018] If you’re new to Facebook ads or want to add something new to your current Facebook advertising plan, this page is for you. Here you’ll find articles and resources to help beginner, intermediate, and advanced marketers use Facebook ads to promote a business,...
How to Repurpose Your Video Content Across Many Platforms
How to Repurpose Your Video Content Across Many Platforms
Is video a part of your marketing mix? Looking for tools to help you get more mileage out of each video you create? In this article, you’ll discover how to repurpose one video into content that can populate your blog, podcast, and multiple social channels. Repurposing Helps You Deliver...
How to Use Instagram Live Video Chat for Business
How to Use Instagram Live Video Chat for Business
Want to use Instagram to provide personalized customer service? Wondering how live video chat can help? In this article, you’ll learn how to use Instagram’s live video chat feature to enhance your business relationships. Why Use Instagram Live Video Chat for Business? As customers turn...
How to Advertise in Facebook Marketplace: What Marketers Need to Know
How to Advertise in Facebook Marketplace: What Marketers Need to Know
Have you heard of Facebook’s Marketplace ad placement? Want to know how to place your Facebook ad campaigns in Marketplace? In this article, you’ll learn how to advertise your products and services in Facebook Marketplace. Why Consider Facebook Marketplace for Ad Placement? Marketplace...
Instagram Adds Question Stickers to Stories
Instagram Adds Question Stickers to Stories
Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of social media. On this week’s Social Media Marketing Talk Show, we explore Instagram adding a questions sticker for Stories, Facebook ads updates, and...
Facebook Ads for Webinar Funnels: How to Maximize Your Results
Facebook Ads for Webinar Funnels: How to Maximize Your Results
Want a scalable way to share your webinar? Looking for tips on building trust with a cold audience? To explore how to build a Facebook ads funnel for an evergreen webinar, I interview Andrew Hubbard. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social...
How to Bulk Schedule Facebook Posts Without Paid Tools
How to Bulk Schedule Facebook Posts Without Paid Tools
Want to save time by bulk scheduling your Facebook posts? Wondering how to schedule posts without using a paid third-party tool? In this article, you’ll discover a three-step process to schedule multiple posts to your Facebook page and group using free tools. Why Bypass Third-Party Apps to...
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Social Maximiser

Helpful Solutions To Some Common Content Marketing Roadblocks
Helpful Solutions To Some Common Content Marketing Roadblocks
In general, producing and publishing quality content is a valuable practice for marketers but it comes with its fair share of challenges and problem areas. You see, in reality, content marketing is so much more than publishing a few blog posts every week.
6 Live Streaming Video Platforms Discussed
6 Live Streaming Video Platforms Discussed
Video streaming services are becoming an increasingly important part of most small businesses today. They offer a way of interacting with customers, clients, vendors, and even employees working remotely.
7 Ways Instagram Can Help You Build Qualified Leads
7 Ways Instagram Can Help You Build Qualified Leads
To engage customers on Instagram, a business needs more than just great looking images. It also needs a thoughtful content strategy and a clearly defined brand identity based in visual creativity and effective customer engagement.
6 Ways to Produce Great Content on a Low Budget
6 Ways to Produce Great Content on a Low Budget
Although content marketing sounds expensive, it does not have to be. You can succeed at content marketing on nearly any budget. All you have to do is learn how to leverage the resources at your disposal. After all, when you don't have a lot of money, you have to get creative!
5 Awesome Tips & Strategies to Promote Your Content on Instagram
5 Awesome Tips & Strategies to Promote Your Content on Instagram
The challenge when it comes to Instagram is that as more and more people and brands jump onto the platform, the noise level for individual users is increasing. To really stand out from the crowd, you need to understand how to promote your content on Instagram for maximum reach and impact.
Create Your Own Infographic in Under 18 Minutes
Create Your Own Infographic in Under 18 Minutes
Infographics are convenient for viewing, they look attractive and they are practical when it comes to presentation of facts and data that are not very interesting. On top of that, the human brain can memorize the data presented in this way much easier.
The Fundamentals of Promoting Your Content on YouTube
The Fundamentals of Promoting Your Content on YouTube
To really stand out from the crowd, your channel and videos must be remarkable, interesting and add value. In particular, your channel is like a storefront - give it the right look to show off your style and brand it like a pro.
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Social Media Pathways

Social Media 2014 – Beyond the Page
Social Media 2014 – Beyond the Page
As recently as a few years ago, simply having a presence on Social Media and posting regularly was enough to stand out in the digital realm. Businesses were able to reach customers through social channels easily while rivals asked the question ‘Who needs a Facebook Page?’ Those days are long...
2014 Successful Marketing Plan – The Three Must Components
2014 Successful Marketing Plan – The Three Must Components
Where are you going to get new customers in 2014? Like it or not, during the past two years, tactics for successful marketing have dramatically changed. In 2013, 1 in 4 people use Social Media. This number is staggering at 1.73 billion users. No matter what business you are in, chances are you will...
Making Marketing Manageable & Meaningful
Making Marketing Manageable & Meaningful
Understanding Facebook Ads & Landing Pages An email I sent to a new prospective client asking about Facebook ads, which I thought might be highly informative for others as well! Hello Friend, We, of course, offer audience building services as well as content management (update/blog writing)....
Facebook Matters To Business – Now More Than Ever
Facebook Matters To Business – Now More Than Ever
Gaining and cultivating loyal customers in the 21st century takes more than mere advertising. People want to know more about their favorite brands. The influences, goals and even behind the scenes workings of a business are all things that are of interest to those looking to decide between your...
The Integral Online Marketing Plan That Plans To Work For You
The Integral Online Marketing Plan That Plans To Work For You
Replace Online Marketing Efforts with Online Marketing Integration As a Social Media Marketing Firm, we see a lot of businesses that run their marketing effectively, leading to sales and other great results, and others that run theirs fruitlessly, leaving them disillusioned and empty-handed....
Social Marketing 101: Understanding Metrics & Marketing Technique
Social Marketing 101: Understanding Metrics & Marketing Technique
The 2 Things Your Business Should Know About Social Marketing Metrics & Effective Techniques You are who you are, so the school teacher I used to be is visiting with you today to bring, what is to some, the complex world of social marketing down to the basics. After all, I don’t need to...
New Study Shows Blogging Positively Influence Customers Buying Decision
New Study Shows Blogging Positively Influence Customers Buying Decision
Why Blogging Is Foundational To A Successful Business As social media continues to replace traditional channels of brand promotion and advertising, it is crucial that business take advantage of the digital marketing tools at their disposal. While for the most part companies have realized the...
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